Merchant fintech platform yufin recently announced a series of partnerships to bring new services and opportunities to its rapidly growing merchant community.
These new partnerships boost the count of small businesses on yufin to over 30,000. The new partnerships include Lots for Less, a prominent FMCG wholesaler in Mindanao, which will provide access to its top-selling products to yufin merchants through the yufin app. Additionally, Transportify, a delivery company, will empower merchants to transport goods to and from wholesale suppliers, while Vivamax, the foremost content and entertainment provider in the Philippines, will serve streaming content.
Founded in 2021 by Shubhrendu Khoche and Kurt Weiss, yufin’s mission is to assist small merchants in boosting their revenue by onboarding digital marketplaces, offering sachetised digital financial services, and providing access to commerce and content. The platform achieves this by serving as the last-mile distribution point for various digital services and streamlining the payment process for both shoppers and suppliers through additional digital payment options.
“As the financial growth engine for small merchants, these new partnerships will create more reasons for digital payment for our small merchants, their shoppers and suppliers. They will also save time and enable merchants to offer their customers’ needed products and services easily and conveniently, while increasing their own revenue,” said Khoche. “We are delighted to welcome our new non-financial services partners to yufin and look forward to working with them to help our merchants prosper and serve their customers better, while exploring more path-breaking partnerships to enhance and support our yufin merchant community.”
The platform’s new partners also expressed their enthusiasm to work with yufin.
“Lots for Less is integrating with the yufin app to respond to the growing needs of the market and to help us better reach our customers,” said Kathryn L., General Manager, Lots for Less.
“By offering Transportify Philippines’ smart access to various delivery options and real-time tracking via our integration with the yufin app, we enable small merchants to focus on their core business while ensuring efficient deliveries to customers and smooth interactions with wholesalers,” added Kathlyn Yap, Regional Manager, Transportify.
“We welcome our new Vivamax and Vivaone distributor partner, yufin. This partnership will promote Filipino entertainment at its best and also help us take the Pinoy online “sine-experience” via a seamless app and web streaming to more users,” said Marlon Henry Sagad, Sales Manager, Vivamax.
With these partnerships, yufin is expected to continue its mission to offer better ways to pay, save, insure, and invest to its small merchants and their shoppers.