SYNOPSIS
Launching your own business in the Philippines brings an exhilarating mix of freedom and responsibility. While your innovative drive fuels your startup journey, understanding the language of finance takes it to the next level.
“Fundamentals of Finance” is a one-day workshop held in partnership with the National Development Company, the country’s leading state-owned enterprise investing in diverse industries. This comprehensive workshop delves into the crucial role of finance for Filipino entrepreneurs, empowering you with the knowledge and tools to navigate your finances with confidence.
Beyond spreadsheets and debits: Finance is not just about crunching numbers. It’s about gaining deep insights into your business’s health, its strengths and weaknesses. Imagine visualizing your cash flow, pinpointing cost-saving opportunities, and confidently making informed decisions based on hard data. That’s the power you unlock with sound financial management.
Building a solid foundation: Choosing the right business structure, managing expenses, securing funding – these are just a few areas where accounting expertise shines. Whether you decide to partner with an accountant, utilize available accounting software or manage your books yourself, understanding the basics is key. This workshop equips you with the essential financial vocabulary and practical skills to keep your startup on track.
Gearing up for growth: A successful startup embraces a proactive approach to its finances. Learn how to leverage accounting as a strategic tool to identify areas for growth, optimize your budgets, and attract potential investors. With knowledge as your weapon, you can navigate financing opportunities, negotiate with suppliers, and make data-driven decisions that propel your business forward.
This course is for:
- Startup Founders and Co-founders
- Small Business Owners
- Second-generation business owners
- Business executives with no formal background in accounting
- Students of Entrepreneurship or those planning to start a business in the near future
DATE & TIME
February 24, 2024. From 8:00am to 4:00pm.
TICKET PRICE
Php6,000 (plus VAT)
VENUE
Philippine Innovation Hub
Ground Floor, NDC Building, 116 Tordesillas, Salcedo Village, Makati City
APPROACH & METHODOLOGY
Through interactive sessions, real-world case studies, and practical exercises, participants will gain insights into accounting principles, processes and tools to help them operate and grow a business. Participants will also benefit from online consultation sessions post the workshop.
WORKSHOP OBJECTIVES
- To equip participants with a clear understanding of basic accounting principles, terminology, and processes
- To develop budgeting and cash flow management skills to optimize financial resources
- To gain confidence in making informed financial decisions based on data-driven insights
- To explore funding sources to understand how prepare for investors
- To develop strategies for managing risks and protecting your business financially
EXPECTED OUTCOMES
By the end of this workshop, participants will be able to:
- Understand financial statements: Gain confidence interpreting key data like Balance Sheets, Income Statements, and Cash Flow Statements
- Learn practical skills: Build budgets, manage cash flow, and make informed financial decisions driven by real-world insights
- Protect your business and gain a grasp of business essentials and compliance: Understand basic tax regulations and how it can impact a business
- Empower growth: Walk away with a personalized action plan
AGENDA
| 8:00AM – 8:30AM | Registration |
| 8:30AM – 10:00AM | Session 1: Accounting for Non-Accountants · Welcome and course overview · Why Financial Accounting Matters for Startups: interactive session discussing the importance of accounting for entrepreneurs, exploring how it impacts success, growth, and funding opportunities · Understanding Financial Statements: Introduction to key financial statements (Balance Sheets, Income Statements, and Cash Flow Statements). Participants learn to interpret basic data points and understand their financial positions |
| 10:00AM – 10:15AM | Break |
| 10:15AM – 11:30AM | Session 2: Unlocking Financial Stability (Part 1) · Building Budgets and Managing Cash Flow: Budgeting basics, forecasting income and expenses, creating practical budgets for startup businesses · Basics of Valuation – key financial measures that drives a better valuation · Making Informed Financial Decisions: Importance of data-driven decision making, key financial ratios and metrics for analyzing business performance |
| 11:30AM – 12:00PM | Open Discussion |
| 12:00PM – 12:45PM | Lunch |
| 12:45PM – 1:30PM | Session 2: Unlocking Financial Stability (Part 2) · Financing Options for Growth: Exploring different financing options like bank loans, angel investors, and venture capital. Tips for preparing businesses for investor meetings and presenting financial information effectively |
| 1:30PM – 3:15PM | Session 3: Laying the Groundwork for a Sustainable Financial Growth · Navigating the Filipino Business Landscape: Understanding basic tax regulations and compliance requirements for startups in the Philippines. – Pre-incorporation requirements (Part 1) – Post-incorporation compliance (Part 2) |
| 3:15PM – 4:00PM | Open Discussion / Wrap Up |
WORKSHOP FACILITATORS
KRISTOPHER S. CATALAN
Assurance Partner
SGV & Co.
Kristopher S. Catalan (KSC) is an Assurance Partner at SGV & Co.. He joined the Firm in 2004. Among KSC’s clients are the largest companies in the consumer products, technology, asset management, air transportation, agricultural businesses, industrial goods, construction and real estate industries. He is a member of the Firm’s Capital Markets Center and the Accounting Standards Group (ASG). KSC is highly knowledgeable in Revenue Recognition, Business Combinations and Leases. He is also a frequent resource person in training on International Financial Reporting Standards (IFRS) and Assurance.
A CPA, KSC graduated from the Holy Angel University with bachelor’s degrees in Accountancy, cum laude, in 2003, and in Business Administration major in Finance and Management Accounting, cum laude, in 2002. He completed the Executive Development Program of the Kellogg School of Management-Northwestern University, USA in 2014.
ANNA MARIA RUBI B. DIAZ
Partner, Assurance
SGV & Co.
Anna Maria Rubi (Rhia) is an Assurance and Advisory Partner with years of in-depth experience in Assurance and Advisory practice. Currently, she leads Financial Accounting Advisory Services (FAAS) engagements related to remediation services, policy reviews, new accounting standards conversion, and other accounting support and accounting advice for local engagements. She is the pioneering manager of FAAS local engagements such as audit remediation, accounting policy reviews and IFRS 15 diagnostics.
She has audited financial statements of banks, financial institutions and other industries in accordance with Philippine Financial Reporting Standards and local statutory requirements of the Philippine central bank, reviewed offering circulars and agreed upon procedures and facilitated trainings related to assurance core skills, accounting standards and financial statement process.
She has handled audit remediation engagements of a group involving various industries such as consumer products, manufacturing, hotel, real estate and agriculture, accounting policy and manuals reviews of a group of entities, review and analysis of accounting impact of accounting conversion, including but not limited to revenue, leases and financial instruments to local and onshore engagements, accounting support on special accounting matters including, business combinations, consolidations, revenue recognition, leases, financial reporting, financial instruments, impairments and other special matters such as those related to restructuring or business projects, and trainings related to accounting conversions and financial reporting processes.
She is a member of the SGV Accounting Standards Group and a subject matter resource for Revenue Recognition.
Rhia graduated with a Bachelor of Science degree in Accountancy from Laguna College. She is a Certified Public Accountant (CPA), member of the Philippine Institute of Certified Public Accountants (PICPA), and IFRS and US GAAP accredited based on EY requirements.
ALDEN C. LABAGUIS
Partner, Tax and Customs
SGV & Co.
Alden C. Labaguis (ACL) is a Tax Principal specializing in tax and customs advisory for local and multinational companies in the consumer products and retail, power and utilities, and technology sectors. He is a lawyer focused on helping clients in dealing with controversy involving the Philippine tax and customs authorities. He is proactively engaged in learning and development activities in the Philippines as well as in the EY Asean Leadership Academy. He received an SGV Tax Facilitator Impact Award in FY21 and an SGV Special Award for Client Leadership in FY23.
Alden graduated with a Bachelor of Arts degree in Political Science from the University of Santo Tomas and obtained his Juris Doctor degree from the Ateneo De Manila University School of Law. He successfully completed the EY Masters in Business Analytics (MBAN) program offered by Hult International Business School, making him the first EY MBAN graduate from Asean and APAC Tax. Globally, he is also the very first EY MBAN graduate to be admitted to partnership.
Alden concurrently serves as Co-Chair of the Young Professionals Committee (YPC) of the American Chamber of Commerce of the Philippines and Vice Chairperson of the Tax and Financial Services Committee (TFSC) of the European Chamber of Commerce of the Philippines.
ERICKSON ERROL R. SABILE
Partner, Global Compliance and Reporting
SGV & Co.
Errol is a Partner of the Global Compliance and Reporting (GCR) of SGV & Co., a member practice of Ernst & Young Global.
Errol has extensive experience in the business tax compliance reviews, contract tax services (tax function outsourcing) and tax due diligence review of companies in various industries, such as shared service centers, business process outsourcing, information technology, pharmaceutical, manufacturing, utilities, retail and distribution, trading, power and energy, airline, shipping, semiconductor companies, real estate, freight and logistics, storage and warehousing, hospitals, hotels, recreational clubs and entities registered and enjoying incentives with Philippine Economic Zone Authority (PEZA) and Board of Investments (BOI). He received an SGV Learning & Development Excellence Award for Thought Leadership in FY22. He is a resource speaker/facilitator for various trainings/briefings in SGV.
Errol graduated cum laude with a Bachelor of Science degree in Accountancy from the Pamantasan ng Lungsod ng Maynila. He completed the EY Asean Emerging Leadership Program in 2020. He is a CPA.
SMITH C. LIM
Partner, Strategy and Transactions
SGV & Co.
Smith is a Partner within the Strategy and Transactions practice, specializing in Valuation, Modeling, and Economics. He has more than 17 years of experience in financial modelling, valuations, financial due diligence, lead advisory, and strategy work. He has worked with clients involved in different industries such as power & utilities, financial services, consumer products & retail, real estate & hospitality, technology, media & telecommunications, mining & metals, and oil & gas, among others.
He is part of the Firm’s Accounting Standards Group and is a subject matter resource on Fair Value, Impairment, and Purchase Price Allocation. Smith is a member of SGV Asia-Pacific Subject Matter Groups on Fair Value. He is a regular lecturer in external and internal IFRS and valuation trainings.
Smith graduated summa cum laude from the University of Santo Tomas, with a degree in Accountancy. He is a Certified Public Accountant (CPA), a CFA charter holder and member of the CFA Institute and CFA Society of the Philippines, a Chartered Valuer and Appraiser (CVA), and a Chartered Financial Modeler (CFM). He is a trustee and treasurer in the CFA Society of the Philippines.
SPONSORS
EVENT HIGHLIGHTS
For queries, contact: roncastro@theindependentinvestor.ph